Brenden Schaaf / May 4, 2009

Strib snowman, part 2

Well apparently I’ve just been blind for a while because today the snowman is sporting a summer shirt, sunglasses, and he is drinking lemonade.  And I imagine he has been dresssed up in various garb throughout many seasons and I just didn’t notice.  Now if only the Strib folks could turn such cleverness into a way to actually make money…

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Brenden Schaaf / May 3, 2009

Snowman in May?

I’m not sure what this says about the recent staff cuts at the Star Tribune (or in my observation ability) but I just noticed that they have a snowman (drinking coffee no less) on their homepage even though it is 59 degrees outside.  Do they have a snowman year-round now and I’ve just been clueless to this clever method of Minnesota marketing? Or is someone asleep at the switch at 425 South Portland Avenue?

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